Karina Noel


Location: New York, NY
Full Branding Package
Photography Art Direction
Illustration

Website

 
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Karina Noel is a fourth generation jeweler that specializes in high-end custom jewelry.

When Karina came to us with her vision for becoming her own boss full-time we were excited to begin. Her jewelry is breathtaking and beyond her custom pieces, she sources antiques that make us swoon.

We developed her branding package, which included some custom illustrations and her website build-out. We also suggested a photographer we love working with, and gave remote art direction for a two-day shoot they had in Brooklyn, NY.

Photography by Jacquelyne Pierson

 
Alex is hands-down the best investment I have made in my business. In building my bespoke jewelry company I realized that I was in desperate need of a brand identity and online presence. Not knowing quite where to start, I contacted her for help, and now I have the most gorgeous website and brand that everyone is responding so well to. But that’s not all - Alex made beautiful hand-drawings for my website , designed my stationary, created a system and visual consistency for my social media posts that spoke to my brand so well, and set me up with everything I needed to put my business out into the world with confidence. She was so calm and advising through the entire process.
If you’re looking for a business-minded designer who is organized, professional and warm I can’t think of a better person to recommend than Alex.
— Karina Rousou, Owner